Fueled by Passion

Shirtero was founded by car enthusiasts who were tired of generic print-on-demand platforms that didn't understand car culture.

Mission

Our Mission

We believe that every community, car club, and creator should have the tools to build a world-class merchandise brand without the logistical nightmares.

Our platform is engineered to handle the complexities of automotive designs—from high-detail vector art to photorealistic AI mockups—ensuring that the final product is something an enthusiast would actually wear.

500+
Active Brands
32+
Global Facilities

What We Stand For

Quality First

We only use premium garments and high-definition DTF/DTG printing techniques that last through 100+ washes.

Speed Matters

Your fans want their gear yesterday. We aim for 48-hour production times across our global hub network.

Community Driven

We partner directly with photographers and illustrators to bring exclusive designs to the platform.